CASSI
CASSI is a GenAI-powered social media assistant designed by MAGIG to help entrepreneurs and small businesses create high-quality, on-brand posts in minutes. Built as a fully automated content engine, CASSI generates captions, visuals, and post ideas - reducing workload while increasing publishing consistency.
Year
2025
Client
CASSI
Services
strategy and product design
Project goals
To design and build an AI agent that simplifies social media marketing for small business owners by automating content ideation, caption writing, design generation, and scheduling workflows. The goal was to give users a fast, intuitive tool that removes the stress of daily posting and ensures a consistent brand presence online.
Result
CASSI enables users to produce ready-to-publish posts in seconds, significantly reducing the time and effort required to manage social channels. Early adopters report faster content turnaround, improved posting consistency, and higher engagement due to more frequent and visually cohesive content. CASSI now serves as a scalable AI solution that supports thousands of small business marketing tasks each month.
